[As Stylist]
Loyal Brands, with their product Gay Beer, Pride 2020 theme highlights strength in community mobilization. Absorbing political campaign aesthetic, the campaign was a
call to action unification and pride while facing an important election year.
call to action unification and pride while facing an important election year.
Gay Beer brand colors coincide with patriotism to highlight Queer America.
PORTRAIT OF A COMMUNITY
Minimal and subject focused. Mood was meant to be cool, strong and fun. Leaning on personal styling and perspectives to tell a story that encompasses all walks of queer pride.
A strict pallet of denim, white and minimal black accessorized with the Gay Beer can and classic red bandana. Models should should evoke fun energy, perspective and individuality.
A strict pallet of denim, white and minimal black accessorized with the Gay Beer can and classic red bandana. Models should should evoke fun energy, perspective and individuality.
